July 4th power session

therealbrandonwilson  •  5 Jul 2025   •    
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Eschewing any festivities today, I instead engaged in a 5-hour power session with my business partner to discuss the upcoming Biohackers World Expo in Chicago at the end of this month. It's amazing how much you can accomplish when you sit down in person and focus on the tasks at hand.

We are a good team and complement each other well. She is handling some of the design tasks, and I'm taking care of much of the logistics. I have gone to more biohacking conferences than she has, but she's also been a vendor for LifeWave, and this will be my first time taking this particular show on the road.

While most vendors would be focused on making as much money as possible, that is not our angle. My main focus will be all about connections and getting my brand out into the universe. I deliberately chose to focus on Be Wellthy as my brand, and LifeWave happens to be one of my offerings. In fact, I'm designing a new business card to replace the one I created for LifeWave.

Today, I didn't make a 10X Unicorn win, but I still got my most important task done. A win is a win.

Comments

I like the branding angle: You have Be Wellthy and any recommendations falls under that. It’s your umbrella for the offerings you put out. 👍🏻

haideralmosawi  •  5 Jul 2025, 11:37 am

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