August

jasonleow  •  1 Aug 2021   •    
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My goals for August are simple:

  • Hit $100 MRR for Lifelog (Current: $60, so need 4 more subscribers)
  • Find 1 reliable distribution channel for marketing, that I can use on a recurring basis

$5k MRR is still the overarching goal for 2021 for sure, but it’s perceptually easier to break it down to workable chunks. Hitting 3 digits on MRR is probably the next milestone worth celebrating, so $100 it shall be. Why have I taken so long to do this?! Breaking things down should have been the first step.

I’d also been doing a bunch of stuff on the marketing side. Hopefully it will lead to finally discovering a distribution channel that is reliable and recurring:

  • reliable: gives returns (e.g. conversion, new sign-ups) on marketing efforts consistently, at a cost that’s affordable, be it time, effort or money.
  • recurring: not just a one-off channel but something I can use over and over again and still bring me customers. E.g. launching on Product Hunt is a great distribution channel, but it’s not really recurring.

Other side quests:

Plugins For Carrd - there’s been requests for me to add some plugins, so will follow the energy:

  • card listing + search plugin
  • top banner plugin
  • pop-up modal plugin
  • product tiers: individual vs enterprise license

Tech for good - I’m planning to make yet another COVID tool for local purposes. Safe distancing restrictions in Singapore are constantly evolving, yet there doesn’t seem to be a constant ‘one-stop shop’ that people can keep referring to when new rules are announced. It’ll be a static informational site based off Google Sheets as a MVP, so shouldn’t be difficult. A next level version could be automated to crawl the relevant government websites for the right information, without needing me to manually input.

Onwards to August!

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