SaaS idea: A11y × AI
jasonleow • 16 Feb 2023 •
I’ve been brewing this idea for a SaaS for a while that combines a bit of my wide-ranging interests: web accessibility, design for disability, social impact work, SaaS, indie hacking, and GPT-3 AI.
Idea:
Consumer/Enterprise GPT-3 AI app for image captioning, and generating alt text for images on the internet.
Problem:
- Inclusive design and web accessibility (aka “a11y”) is important work but often deprioritised because it’s deemed as “expensive” or “time-consuming” or “not relevant to our target customers”. But companies might take it up if it’s dead easy to implement, like just npm install a11y.
- One important a11y feature is having alt text for images in your website. Without alt text describing the images, folks who have visual impairment/blindness using screen readers will be deprived of social participation and understanding the context of the content through the image. Like say memes for example - all the context is in the image, and people don’t often caption or describe it in the post or in alt text.
Opportunity:
- Platforms are now giving more algorithm weight to images with alt text. So it’s good for business/marketing. Personally I add alt text to all my images on Twitter, not just for the higher algo juice but also for inclusion.
- AI like GPT-3 aren’t just good for text-to-image generation. They can also read images and describe them. There’s already 2 MVPs doing that. I tested out one of the apps called CLIP using a Spiderman meme, and the result “A group of cartoon characters standing on top of a blue skateboard” isn’t not the most accurate description tbh. Lots of room for improvement and maybe that’s where the opportunity is?
Features & business model:
- Imagine if alt text is automated and hassle-free. All it takes is to install a package and the software adds all the required alt text for you into the code. Or you’re uploading a picture to Twitter and the app auto-generates a description in 1 second. Most basic MVP version would be like CLIP – a drag and drop for an image to get a text description.
- B2C: Chrome extension to write alt text for you when triggered on a site. Or a mobile app that adds an alternative AI keyboard option to your normal keyboard that you can trigger on any text field using a command like
/gen
. - B2B: Premium npm package or plugin that reads all images in your site, adds alt text descriptions to HTML automatically. Payment can be a mix of recurring and non-recurring: one-time generation vs monthly ongoing generation. Great for ecommerce sites with lots of images uploaded every month.
What do you think?
Comments
Seems like a good idea. I was oblivious to the whole idea of alt text.
therealbrandonwilson • 16 Feb 2023, 1:43 pm
@tao Yes! Imagine all the wp ecommerce sites with hundreds/thousands of images that need alt text!
jasonleow • 16 Feb 2023, 10:10 pm
@therealbrandonwilson glad to introduce a11y to you. Btw love the new (longer) profile pic!
jasonleow • 16 Feb 2023, 10:11 pm
@jasonleow You have Brian Ball to thank for that one.
therealbrandonwilson • 17 Feb 2023, 12:15 am
This could also be a great WordPress plugin! Scan your site for images without ALT text and make a suggestion for each one.