The bet of AI
therealbrandonwilson • 28 Jun 2026 •
Exactly three years ago, I wrote a post about the small bet of AI. What a difference in the last three years! And I find it amusing that I can make this comparison so easily using an archive website that AI built.
I distinctly remember the presentation at the Biohacking Conference and being blown away by the example of a realtor creating a video listing with captions on the fly in a couple of minutes. I can imagine the technology has grown leaps and bounds since then.
So where are we now? Have we reached peak AI-slop yet? I don't think we've quite reached the other end of the pendulum's swing, but I know it's coming. In fact, I thought of a label for my content that explicitly states "of human origin" or "Non-AI content." You know that will be coming.
I still write my newsletters, but I use Claude/GPT to help with ideas, headlines, and structure. I use Claude Cowork to maintain my conference directory and build websites. I'm sure I am leaving a lot on the table about where to place my focus next. We've certainly come a long way from three years ago and the maturity of some guy named AI.
Comments
Of course, there are lots of gray areas. What if an author used an AI to generate ideas? As long as the final copy has been word-smithed by them, then that counts as human?
Basically: We shouldn’t let AI do the thing that I do for a living. We should only let the AI do the things that help me do the thing that I do for a living.
The Author’s Guild already has a Human Authored Certification for books.