I made S$26.9k from my indie products in 2025
jasonleow • 8 Apr 2026 •
It’s tax season. Finally got down to calculating my numbers for the taxman. Here’s what it looks like - the year-on-year annual revenue from all my indie products:
2021: ~$2k
2022: $6.2k (↑210%)
2023: $16.4k (↑164.5%)
2024: $23.8k (↑45%)
2025: $26.9k (↑11%)
For 2025, in order of amount contributed, that revenue came from:
- Jason’s Plugins For Carrd (75%)
- Lifelog (4.6%)
- Keto List Singapore (0.4%)
- Lists Kit (0.3%)
- Gumroad affiliate (<0.01%)
In absolute numbers, 27k is nice. There’s some real, measurable progress made.
But I’m not the least bit happy or proud or excited about it.
Gone is the optimism from last year. I’m not 100% sure why… but I think it’s got something to do with the frustration of performing and living below my potential.
I can be so much more.
I want to be so much more.
But I’m exhausted.
I’m demotivated.
I’m numb.
I’m stuck.
Even if I earned a million dollars but underperformed, I might have joy for a moment, but wouldn’t be satisfied. It’s not really about the money but the spirit behind it.
I can love something, but I won’t feel good about finishing if it wasn’t my best.
I can hate something, but I will feel good about finishing it anyways if it was my best.
Conscience over money.
Integrity over money.
Dignity over money.
I’m angry over this.
I know what I have to do.
But what will it take for me to finally get it done?
Still nice figures. I finally managed to have a €1.5k profit on my freelance business last year (before taxes). Finally, the tax authority doesn’t bother me with “Don’t you want to close the business if you’re not making money?” anymore.