December 2024 wrap-up

jasonleow  •  31 Dec 2024   •    
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I was sick and burned out at the start of December, so deep rest was the intention.

And I did!

Took my first ever long break from social media and most other social groups, for 3 weeks. Only in last week did I slowly ease back in. I never thought I’d enjoy it this much… almost didn’t want to come back!

The end of the year was also a time of reflection. I’m happy I did that – realised many things I wouldn’t have, and made me more at peace with my tough year.

Looking back at December last year, I was grateful to have survived and not needing to return to a 9-5. It’s crazy how things had turned out this year, where I actively went to seek 9-5, only to be turned away. And now, I’m not only thankful to have survived but to have gone past survival. For once, impermanence and change was nice to me.

A lot can happen in a year, indeed.

Onwards to a new season!!!
 


 

DECEMBER 2024 METRICS

– Revenue:

  • Current MRR: $107
  • One-off revenue: $4819
  • Consulting/Training: $0
  • Total revenue: $4926
  • Total costs = $292
  • Total profit: $4634
  • Profit margin: 94%
     

Detailed breakdown to be completed…

– **[Jason's Plugins For Carrd](https://plugins.carrd.co)** - **Total revenue from Carrd: $3546** - Sold 23 plugins at **$442** revenue. Sold 4 mobile navbars, 9 testimonial sliders, 4 mega navbars, 3 listing with filters, 2 startup bundle, 1 dark mode plugin. - **$1604** in affiliate income from Carrd. Affiliate income = Referral ($1574) and Seller ($29) program. - Made $1500 from work done for managing @Carrd X account. - Confirmed I will do technical support for Carrd from Jan 2025 onwards! Offered 2h/day Mon-Fri, at $50/h. Comes up to around $2000-2200 per month income. - Launched another plugin for [scroll to popup](https://scrolltopopup.carrd.co/?lifelog). - Relaunched [Blacck Friday](https://blacckfriday.carrd.co/?lifelog), my yearly Black Friday directory of Carrd-related deals. - Went into marketing overdrive for plugins for Black Friday/Cyber Monday. - Reinvested $107 revenue back into product in sponsorship ads. - Got 1+1+ affiliate request on Lemon Squeezy. - Telegram Carrd group at 201 members. - Substack subscribers at 265.  

– Outsprint design consultancy

  • Sent out my last ever invoice to government.
  • Completed a 1-day online training workshop for SP, ~ S$1000.
  • Completed a half-day face-to-face training workshop for DSG, ~S$840. My FINALE workshop.
  • I think November’s the month of goodbyes for my work in Outsprint 🏁
     

– Lifelog

  • MRR stable at $106/month.
  • Got 1 new $110 annual sub! Thanks @drodol!
  • New feature shipped:
    • Added inline search for the rich text editor
  • Other fixes and quality of life improvements
    • When in markdown editor, hit Cmd+L / Ctrl+L shortcut hotkey to trigger the search posts popup for faster search
    • The search bar in search posts popup is now sticky for easier search
    • When you view the post and hit back to search results, the popup window remembers your last scroll position
    • Changed green star to green “new” tag - I think that works better!
    • Fixed markdown editor bug where @mention popup not disappearing even after @ is deleted. Thanks for the bug report, @haideralmosawi!
    • No more accidental double posting! Added loader for publish button on both markdown + rich text editor so our trigger fingers won’t post twice
    • Other smaller tweaks like adding tooltips, refactoring, fixing minor bugs
  • Still thinking about a paid SaaS (inspired by Writebook from Once.com) where it helps aspiring book authors to stop procrastinating and publish their own books on the web for in a simple, browsable online book format, no publisher required.
  • Or a SaaS on AI book covers! Based on @Winkletter’s idea.
  • Lifelog chat group at 27 members.
     

– Indie solopreneur build in public journey

– Lists Kit

  • Sold 2 copies as part of Black Friday discount. Revenue = $116.40.
  • Wanted to move on after first year anniversary review but Black Friday sales got me thinking again… I wonder if it’s about unlocking the right distribution channel?
  • Possible next steps: Conduct keyword research to know which long tail keywords to build SEO pages for - sign up to Ahrefs/SEMrush? Must follow the plan here.
  • Still no responses from Tailwind version :(
  • Thinking about Google Sheets integration…
  • Approved 1 new affiliate signup on Payhip.
     

– ProfilePicture.app

  • Got lots of feedback, revamp app to v2.0!
  • Did some keyword research - looks like “linkedin profile picture” might be best bet… “pfp” is great but too broad and gamer-related…
  • Bought ProfilePicture.app domain from Namecheap!
  • Managed to 301 redirect the subdirectory path /profilephotoeditor to profilepicture.app
  • Tried #MooDeng, #OpenToMRR, #IVoted badges but the world didn’t take.
  • Realised this is more of a meme generator, but it’s losing steam tbh…
  • Added a CTA link to test if the B2B white label, custom badge generator idea for teams/companies will work…
     

– Tech for good

No updates this month for:
– Keto List Singapore
– Sheet2Bio
– Sleep hackers club Telegram chat group
– Sleep biohacking
– Health
– KeyboardSG
– Career Conversation Cards
– Mind My Millions

Onwards!

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